XII ANIVERSARY

We’re back! We have brought the second quarter to a close, and this is our personal balance sheet.  

Concentrating production into just a few days

After a hard year’s work with the certification process, we can announce that... Trendsplant is a B Corp!

¡Cumplimos 12 años! Hemos preparado una celebración muy especial.

At Trendsplant we’ve known for some time that we can change much more through our consumption than through one vote every so often.We’ve all been swept up in an enormous wave of consumption and contributed, in one way or another, to it growing higher.We think as we did decades ago. Should we buy clothes intending to change them every year, or clothes that last over time? The answer is simple.We must change our form of consumption, we must be more responsible.To practice genuinely responsible consumption, we must have the best possible information on the product.Months ago, during the first lockdown, we decided to improve our website: to give customers better information on the product and the purchasing process.We've yet to improve labeling but we've already made progress in this direction, ensuring the information you get as a consumer is more detailed.You’ll find one or more labels from among those shown below, depending on the garment or products you buy and its composition.We’ve spent years manufacturing items like swimwear or towels with SEAQUAL®YARN, we’re telling you nothing new if you usually follow us on this subject.We’re very proud that our garments bear this label indicating that the fabric of the garment is made from plastic recovered from different seas and oceans.If you want our activity to have a positive impact on the planet, the seas and the oceans are the two spheres we must look after. Plastic is destroying them.Technology is also a great ally in achieving more responsible consumption. Our new collection of pants bears the ECO-Finish Dye label.This dyeing process reduces the amount of water we need for this process to just one liter. Yes, we save water, but by using less liquid we also save energy.The dye is applied to the garment through nebulization, a more sustainable and efficient process. The manufacturing process is cold, significantly reducing energy costs.It's good that we tell you all this in our communication channels, but we believe it’s even better when it’s present on each item of ours you buy.Organic cotton is experiencing a boom. It no longer seems strange to enter any store and find a garment guaranteed to be made from organic cotton.At Trendsplant, we’ve already spent years working with this material, but in our case, we can guarantee that we’re on the right path thanks to GOTS certification.The objective of that stamp is to define the requirements recognized throughout the world to guarantee the organic status of the textiles, from the harvesting of raw materials to environmentally and socially responsible production.We’re surprised to find on the market organic cotton T-shirts for less than €8. If that is true, there is someone in the production chain who is not receiving what they should.And all the labeling we’ve written about till now is under the Green Label umbrella. It’s our stamp combining all the products whose materials and production have a positive impact on the planet.Each gesture or action counts, no matter how small. We often say that our activity will be positive if we contribute to making the Earth a better place through our work.Changing the labeling of a product and adding more information liberates the consumer and raises your awareness that when you make a purchase, you’re making an important commitment.Bonus bitWe always pay attention to detail with each of our products.The strings attaching the labels to the product have a fastening made of 50% recycled material (all post-consumer).The thread of the strings is made from 100% recycled material (75% post-consumer / 25% pre-consumer), composed of 25% polyester, 25% cotton and 50% polyethylene.

Every post by Trendsplant aims to help you get to know us better, to learn more about our everyday concerns.This is the third text from us about 1% For The Planet and the Wild Tomorrow Fund (WTF).We believe it essential that you get a detailed picture of where the percentage of our turnover we spend on improving the planet is going.Today we want to delve deeper into the specific acts performed by the WTF to make the Earth a better place for all.Firstly, where does the WTF conduct its activity? Read on and travel with us to southern Africa.That is the part of the planet where the WTF works to implement its vision of the world: a place where wildlife habitats grow and are protected.Its mission is also to ensure that the natural reserves have the necessary resources for their proper development and growth.A global concernJohn Steward and Wendy Hapgood, the founders of the WTF, work day in and day out to curb one of the greatest threats to the Earth: the loss of natural habitats, wildlife, and vegetation.One figure especially drew our attention when we spoke to them: during the length of human life more than one million species may disappear.Although the situation is worrying, Steward and Hapgood believe we are in time to reverse it, by extending and protecting the natural habitats of endangered sites.From the outset, the success of their work lies in choosing land that can be rehabilitated to expand the habitats of endangered wildlife. Unique treasures in dangerYou know we have a weakness for elephants (betrayed by our logo and our adoption of that animal’s values), but we’re also fond of the other animals with whom they share lands, such as rhinos, lions, or giraffes.Those majestic animals are in a constant struggle to survive: they are being decimated by poaching and driven to the brink of extinction.One of the commitments of the Wild Tomorrow Fund is to help stop this situation. There is a brake pedal: those and other animals can be protected from poaching on the ground.With the donations it receives, the Wild Tomorrow Fund also acquires the necessary tools to protect and control wildlife populations through tracking collars, blood samples, etc.Science is the great ally of the Wild Tomorrow Fund. It has a team committed to field research.Its strength is the conservation and recovery of species. It works in areas high in great biodiversity, where the vegetation and flora are in danger of disappearing.Thanks for your commitmentIf you’ve got this far, thanks! We think you care about the planet on which you live.We won’t go on. In our blog, we’ve discussed in detail 1% For The Planet, the Wild Tomorrow Fund, and the reason for our association.We’re sure we can rely on you to help us in this mission!